Partners in Co-creation

As global supply chains remain volatile, raw material costs continue to rise, and corporate sustainability commitments intensify, manufacturers across industries face a common challenge: how to maintain product performance and quality while simultaneously reducing costs, securing supply, and meeting environmental targets.

In response, LCY has advanced its high-performance rubber material innovation with the launch of ESBR1723B — a next-generation material solution. By incorporating domestically sourced, environmentally compliant treated distillate aromatic extract (TDAE) and optimizing the production process, ESBR1723B maintains excellent abrasion resistance, processability, and quality consistency, while meaningfully reducing processing costs and supply risk. Beyond strengthening customers’ market competitiveness, it also addresses carbon reduction and sustainability requirements — offering the tire industry a new option that balances performance, cost, and environmental benefit.

The Tire Industry Is Seeking New Solutions to Cost and Supply Chain Challenges

In recent years, the tire industry has faced compounding pressures from rising raw material costs and supply chain disruptions. In particular, conventional material solutions that rely on imported extender oils are highly vulnerable to international price fluctuations, logistics constraints, and policy changes — all of which drive up procurement costs and introduce supply uncertainty.

Beyond the direct impact on margins, dependence on imported materials places significant operational risk on manufacturers. Any disruption in the international supply chain can delay material delivery and threaten production line continuity. At the same time, as global attention to carbon management and sustainability grows, manufacturers are increasingly asking whether alternative materials exist that can deliver not only cost savings, but also supply security and environmental benefit — without compromise.

For tire manufacturers in particular, cost reduction cannot come at the expense of product performance. Achieving optimization while maintaining grip, abrasion resistance, and processing quality has become a central challenge for the market.

From Raw Materials to Process Optimization: LCY’s Next-Generation Material Solution

Responding to these market demands, LCY took a proactive approach to materials innovation and developed ESBR1723B as a comprehensive solution.

To ensure that domestically sourced oil achieves performance parity with imported counterparts, LCY optimized the oil specification parameters and simultaneously adjusted key latex characteristics — including Mooney viscosity, aromatic content, paraffinic content, and molecular weight distribution.

In parallel, LCY refined its polymerization conditions and coagulation process to improve material compatibility and processability. Through ongoing collaborative development with customers to optimize compound formulations and material performance, LCY successfully resolved processing challenges and established a new product solution that combines stability with market competitiveness.

A Next-Generation High-Performance Material That Balances Performance, Cost, and Sustainability

ESBR1723B is a high-performance rubber material polymerized from styrene and butadiene. It serves as an alternative to natural rubber and offers excellent abrasion resistance, elasticity, and processing characteristics. Unlike conventional ESBR1723, ESBR1723B incorporates domestically sourced TDAE technology, reducing processing costs while maintaining product performance and processing quality.

Key product advantages include:

•      Reduced raw material and processing costs

•      Improved supply chain stability

•      Maintained abrasion resistance and elasticity

•      Lower carbon footprint

•      Direct drop-in replacement compatible with existing equipment — no process adjustments required

ESBR1723B is a material choice that delivers both market competitiveness and sustainable value.

Significant Performance Gains — and Recognition for LCY’s Rapid Response Capability

In terms of sustainability, ESBR1723B is estimated to have reduced CO₂ emissions by approximately 220 tonnes through decreased reliance on imported raw materials. On the performance side, the majority of tire customers have reported a marked improvement in processability, with grip performance, abrasion resistance, and rolling resistance maintained at levels equivalent to the original material solution.

Application Areas

•      Automotive tire manufacturing

•      Conveyor and transmission belts

•      Sealing components

•      Industrial rubber parts

•      High-abrasion-resistance rubber products

LCY Advances with Customers Toward a More Efficient and Sustainable Industry Future

In a market environment where raw material costs, supply security, and sustainability targets are all rising in tandem, material competitiveness extends beyond performance — it demands supply chain resilience and operational efficiency. By integrating domestically sourced TDAE and optimizing material technology, ESBR1723B helps customers reduce cost pressure and carbon emissions while establishing a more stable supply model — all without sacrificing tire performance or processing quality.

If you are looking for a rubber material solution that combines low cost, high performance, and supply stability, we invite you to connect with us to co-develop products with the competitive edge your market demands.

For more product information and technical collaboration inquiries, please contact us: https://www.lcycic.com/en/contact-us